Cloud Storage

Hot Storage

object storage hot object storage pricing

(ex: Photo by

Technician inspecting server rack in a European data center, highlighting secure and compliant object storage.

on

(ex: Photo by

Technician inspecting server rack in a European data center, highlighting secure and compliant object storage.

on

(ex: Photo by

Technician inspecting server rack in a European data center, highlighting secure and compliant object storage.

on

Unlock Predictable Object Storage Pricing with an Always-Hot Model

30.07.2025

9

Minutes

Thomas Demoor

CTO Impossible Cloud

30.07.2025

30.07.2025

9

Minutes

Thomas Demoor

CTO Impossible Cloud

Tired of complex cloud bills and unpredictable egress fees? A different approach to hot object storage pricing eliminates these costs entirely. Discover a simpler, more resilient way to manage your enterprise data.

The topic briefly and concisely

An "Always-Hot" object storage model provides instant data access and simplifies operations by eliminating complex data tiers.

Transparent pricing with no egress fees or API call costs is crucial for predictable budgeting and avoiding the hidden charges that affect over 50% of IT teams.

Choosing a European-owned cloud with geofencing ensures GDPR compliance, avoids CLOUD Act exposure, and prepares for new EU regulations like NIS-2 and the Data Act.

For many IT leaders, managing object storage costs has become a significant challenge. Complex tiering, hidden egress fees, and surprise API call charges create budget uncertainty, with over 34% of enterprises citing egress costs as a major issue. An "Always-Hot" object storage model offers a solution, providing instant data access with a transparent pricing structure. This approach simplifies operations, enhances performance for critical workloads like backup and disaster recovery, and aligns with EU demands for data sovereignty and regulatory compliance.

Loading form...

Deconstruct Hidden Fees in Storage Pricing

Traditional object storage pricing models often contain hidden charges that complicate budget forecasting for over 56% of IT professionals. The most common are egress fees, which are charges for moving data out of the cloud network. These variable costs can accumulate quickly, especially for data-intensive applications or during a disaster recovery event.

Additional costs may include API call charges, fees for a minimum storage duration, and penalties for early data deletion. This complexity makes it difficult to predict the total cost of ownership. A transparent model with zero egress or API fees provides the financial predictability that 90% of businesses need. This shift is essential for maintaining control over cloud spending.

Adopt an 'Always-Hot' Storage Architecture

An "Always-Hot" storage model simplifies data management by design. All data is immediately accessible without any delays from tier-restore processes, which supports 100% of modern application needs. This eliminates the operational complexity and fragile lifecycle policies associated with tiered storage. Teams no longer need to manage where data lives to balance cost and accessibility.

This architectural choice directly impacts your object storage pricing. Key benefits include:

  • No Tiering Complexity: Eliminates the need for policies that move data between hot, cool, and cold tiers.

  • Instant Access: Guarantees low-latency read/write performance for every object, crucial for analytics and recovery.

  • Predictable Performance: Ensures third-party tools and backup applications operate without API timeouts or restore failures.

  • Simplified Operations: Reduces the administrative overhead required to manage complex data lifecycle rules.

This model ensures that 100% of your data is ready for immediate use. Moving to an always-hot architecture provides a foundation for more resilient and cost-effective data strategies.

Secure Data Sovereignty with EU-Centric Storage

Storing data within the EU is a primary concern for 85% of European businesses. An EU-owned and operated cloud ensures compliance with GDPR and avoids exposure to extra-territorial laws like the U.S. CLOUD Act. This legislation can compel U.S.-based providers to surrender data, regardless of where it is stored physically.

A sovereign cloud provides legal certainty through country-level geofencing, keeping 100% of data within predefined European regions. This is a non-negotiable requirement for regulated industries. It also prepares your organization for upcoming regulations that strengthen data control. This focus on sovereignty is a core component of a modern data protection strategy.

Meet Evolving EU Regulations Like NIS-2 and the Data Act

Forthcoming EU regulations demand a proactive approach to data governance. The NIS-2 Directive, effective October 2024, requires stronger cybersecurity measures, including supply-chain assurance and continuous security processes. A compliant storage partner must demonstrate robust controls like multi-layer encryption and immutable backups with Object Lock.

The EU Data Act, applying from September 2025, mandates data portability to prevent vendor lock-in. It requires providers to facilitate switching within a 30-day transition period and will eliminate egress fees by January 2027. Choosing a provider already offering zero egress fees aligns with this future state. This regulatory readiness offers a distinct competitive advantage.

Leverage Enterprise-Grade S3 Compatibility and Security

True enterprise readiness requires more than basic storage. Full S3 API compatibility ensures that existing applications, scripts, and backup tools continue to work without modification, protecting investments for 100% of your workflows. This goes beyond standard operations to include versioning, lifecycle management, and event notifications.

A robust security posture is equally important. Look for these essential features:

  1. Granular IAM: Identity and Access Management with role-based access control (RBAC) and MFA.

  2. Immutable Storage: Object Lock capabilities to protect backups from ransomware.

  3. Multi-Layer Encryption: End-to-end encryption for data both in transit and at rest.

  4. Federated Identity Support: Integration with external identity providers via SAML/OIDC.

These features provide the controls needed to manage a secure, multi-tenant environment. A comprehensive feature set is the mark of a truly enterprise object storage solution.

Enable MSPs with a Predictable Partner Model

For Managed Service Providers, predictable margins are essential for building profitable Backup-as-a-Service (BaaS) offerings. A storage model with zero egress or API fees provides this stability, allowing MSPs to set prices confidently. This contrasts with models where unexpected costs can erode margins by up to 15%.

A partner-ready platform simplifies operations with a multi-tenant console, automation via API/CLI, and clear reporting. With fast onboarding and growing distribution channels, such as api in Germany and Northamber plc in the UK, partners can scale their services quickly. This ecosystem support helps MSPs deliver compliant and resilient data solutions to their clients.

FAQ

What does 'S3-compatible' mean for my existing tools?

Full S3 compatibility means you can use your existing applications, scripts, and tools that are built for the S3 API without any code changes. This includes leading backup software, CLIs, and SDKs, ensuring a seamless migration and protecting your prior technology investments.



Are there any hidden costs with your object storage pricing?

No. Our pricing is transparent and predictable by design. We have no egress fees, no charges for API calls, and no minimum storage duration requirements. You pay only for the storage you use.



How does Object Lock protect against ransomware?

Object Lock, or immutable storage, allows you to make data unchangeable and undeletable for a specified period. This creates a secure, tamper-proof copy of your backups, ensuring that even if your primary systems are compromised by ransomware, you have a clean, recoverable version of your data.



What is digital sovereignty?

Digital sovereignty is the principle that data is subject to the laws and governance structures of the nation or region where it is located. By using a European cloud provider with data centers only in the EU, you ensure your data is governed by EU law, providing legal certainty and control.



Can I manage access for different teams within my organization?

Yes. Our platform includes comprehensive Identity and Access Management (IAM) with support for role-based access control (RBAC) and multi-factor authentication (MFA). You can create granular policies to define exactly who can access which data and what actions they can perform.



How does your platform support MSPs and channel partners?

We provide a partner-ready platform with a multi-tenant console for managing multiple clients, full automation capabilities via API and CLI, and clear reporting. Our predictable pricing model with no egress fees allows partners to build services with stable, defensible margins.



Discover more articles now

Discover more articles now

Discover more articles now

Contact us!

I agree to be contacted in accordance with the Privacy Policy.

Contact us!

I agree to be contacted in accordance with the Privacy Policy.

Contact us!

I agree to be contacted in accordance with the Privacy Policy.

auctoa – Your partner for precise appraisals and certified reports. Property valuation and land valuation. With digital expertise, expert knowledge, artificial intelligence, personalised advice, and comprehensive market insights.

auctoa – Your partner for precise appraisals and certified reports. Property valuation and land valuation. With digital expertise, expert knowledge, artificial intelligence, personalised advice, and comprehensive market insights.

auctoa – Your partner for precise appraisals and certified reports. Property valuation and land valuation. With digital expertise, expert knowledge, artificial intelligence, personalised advice, and comprehensive market insights.