Cloud Storage

Object Storage

VAR data sovereignty secure object storage

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European IT professional monitoring secure, S3-compatible object storage in a European data center.

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European IT professional monitoring secure, S3-compatible object storage in a European data center.

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European IT professional monitoring secure, S3-compatible object storage in a European data center.

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Achieve Data Sovereignty with Secure, S3-Compatible Object Storage

15.09.2025

12

Minutes

Thomas Demoor

CTO Impossible Cloud

15.09.2025

15.09.2025

12

Minutes

Thomas Demoor

CTO Impossible Cloud

A majority of EU decision-makers now demand European solutions for their critical data infrastructure. This shift creates a clear opportunity for partners who can deliver true data sovereignty without compromising on performance or cost-predictability. This article outlines how to build a resilient, compliant, and profitable secure object storage service.

The topic briefly and concisely

True data sovereignty requires storage in EU data centers under EU law to mitigate risks from foreign regulations like the US CLOUD Act.

A predictable cost model with no egress or API fees allows MSPs and VARs to build profitable services with stable margins.

Immutable storage (Object Lock) is a critical defense against ransomware, ensuring a clean, unalterable copy of data is always available for recovery.

The demand for VAR data sovereignty secure object storage solutions is driven by two market forces: the need for EU-centric data governance and frustration with complex cloud pricing. Many organizations feel locked into providers due to unpredictable egress fees and API call costs. At the same time, regulations like GDPR and the impending EU Data Act make jurisdictional control a top priority. For value-added resellers and managed service providers, this is a pivotal moment. Offering a truly sovereign, S3-compatible object storage solution meets urgent customer needs while building predictable revenue streams. This article explores the architecture of an enterprise-ready sovereign cloud and the value it unlocks for the channel.

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Establish Sovereignty with EU-Only Infrastructure

True data sovereignty begins with physical and legal jurisdiction over data. Storing data in certified European data centers is the first step, a foundational requirement under GDPR for many organizations. This strategy directly mitigates risks associated with foreign laws like the US CLOUD Act, which can compel US-based providers to grant access to data regardless of its storage location. For many European organizations, this legal conflict creates unacceptable business risk.

A strong majority of EU decision-makers now prioritize European solutions for this very reason. Our platform operates exclusively in European data centers, providing country-level geofencing to guarantee data residency. This ensures that all data is governed strictly by EU rules, providing the legal certainty that partners and their clients require. This approach transforms channel data sovereignty from a concept into a deliverable service.

Choosing a provider with a strictly EU-centric governance model is the only way to ensure data is shielded from foreign jurisdictional overreach. This architectural choice is no longer a preference but a core security and compliance requirement for businesses across the continent. This foundation of legal and geographical control is the starting point for building a truly secure data offering.

Deliver Performance and Resilience with an 'Always-Hot' Architecture

Performance parity is a key driver for enterprises considering a switch to EU-based cloud alternatives. An 'Always-Hot' object storage model addresses this directly by ensuring all data is immediately accessible without tier-restore delays. This eliminates the operational complexity and hidden costs associated with fragile tiering policies, which often lead to API timeouts and restore failures. This model provides the strong read/write consistency and predictable latencies needed for mixed workloads.

This architecture is built for consistency, availability, and scale, supporting everything from millions of small files to large archival patterns. Full S3-API compatibility is crucial, protecting past investments in tools and scripts. It ensures existing applications, including leading backup tools like NovaBackup, keep working without code rewrites. This seamless integration minimizes migration risk and protects a client's total cost of ownership over 5 years.

An 'Always-Hot' model simplifies operations for both MSPs and their clients. It guarantees that data for disaster recovery, analytics, or compliance audits is always available in milliseconds. This reliability underpins the move toward more resilient and predictable cloud services.

Implement Robust Ransomware Protection with Immutable Storage

Ransomware attacks increasingly target backup repositories to eliminate recovery options. Immutable storage, or Object Lock, provides a powerful defense by making data unchangeable for a defined period. This Write-Once-Read-Many (WORM) model ensures that even if attackers gain access, they cannot encrypt or delete the locked backup data. This capability is a cornerstone of modern ransomware protection strategies.

Our platform integrates Immutable Storage to help clients build a resilient ransomware posture. This feature is essential for meeting compliance requirements under regulations that mandate tamper-proof records. The key benefits of using immutable backups include:

  • Guaranteed Recovery: Ensures a clean, unalterable copy of data is always available for restoration, neutralizing the threat of paying a ransom.

  • Compliance Alignment: Helps meet strict data retention rules in finance and healthcare that require verifiable data integrity.

  • Insider Threat Mitigation: Protects backups from accidental or malicious deletion by internal users or compromised credentials.

  • Enhanced Business Continuity: Reduces downtime by enabling rapid and reliable recovery of unaltered data.

By offering immutable backups with Object Lock, VARs can provide a concrete solution to one of the biggest threats facing businesses today. This security layer is complemented by multi-layer encryption and robust Identity and Access Management (IAM) controls.

Align with EU Regulations as a Competitive Advantage

Regulatory readiness is a key differentiator for any VAR data sovereignty secure object storage offering. Upcoming regulations like the EU Data Act, which takes full effect from September 2025, mandate data portability and interoperability by design. This law requires cloud providers to remove barriers to switching, including a phased ban on data egress fees. Our model, with no egress fees, already aligns with this future standard.

The NIS-2 Directive further raises the bar for security, requiring continuous risk management and supply-chain assurance from cloud providers. A compliant platform must bake these processes into its core operations, not treat them as an add-on. We support these requirements with features like:

  1. Verified Encryption: Multi-layer encryption for data in transit and at rest, with EU-controlled key management.

  2. Geofenced Storage: Country-level controls to meet strict data residency rules for regulated workloads in sectors like financial services.

  3. Auditable Compliance: Immutable storage supports audit-ready data retention for GDPR and other frameworks.

  4. Documented Security Processes: Continuous patch and vulnerability management to secure the entire service supply chain.

For partners, selling a service that is already aligned with future EU regulations builds client trust and reduces their compliance burden. This proactive stance on compliance provides a clear path for clients to future-proof their data strategy.

Build Predictable Margins and Partner Value

For MSPs, resellers, and system integrators, unpredictable costs are a major barrier to profitability. A cloud storage model with zero egress fees, no API call costs, and no minimum storage duration is predictable by design. This transparency allows partners to build BaaS and archiving services with stable, defensible margins. Fast onboarding and a partner-ready console further simplify operations.

The platform is designed to enable our channel partners. The multi-tenant console includes role-based access control (RBAC) and multi-factor authentication (MFA) for secure client management. Automation via a full API/CLI and comprehensive reporting tools help MSPs manage their services efficiently. This focus on the channel is supported by our expanding distribution network, including api in Germany and our first UK distributor, Northamber plc.

This partner-centric approach ensures that MSPs have the tools and economic model needed to succeed. By removing hidden fees, we empower partners to offer competitive and profitable secure object storage solutions. This economic clarity is a powerful lever for switching from providers with complex pricing.

Enable a Practical Exit Strategy with S3 Compatibility

Vendor lock-in is a significant pain point for a majority of companies that rely on cloud services. A commitment to open standards and full S3-API compatibility provides a practical exit strategy. This ensures that clients can migrate their data, including metadata and versions, without rewriting applications or scripts. This portability preserves their negotiation power and long-term freedom of action.

Our S3 compatibility goes beyond basic operations, supporting advanced capabilities like versioning, lifecycle management, and event notifications. This allows clients to protect their investments in existing data pipelines and tools. An S3-compatible interface is a key enabler of multi-cloud strategies, allowing businesses to avoid dependency on a single provider.

For VARs, this commitment to interoperability is a powerful selling point. It demonstrates a focus on customer empowerment over customer retention through lock-in. Providing clients with a clear and proven path for bulk data movement builds the trust needed for long-term partnerships in the evolving landscape of UK data sovereignty solutions.

Start Building Your Sovereign Storage Solution

Content


<p>The market demand for sovereign, secure, and predictable cloud storage is clear. For VARs and MSPs, the opportunity is to deliver an enterprise-ready solution that addresses the core challenges of compliance, cost, and security. By leveraging a platform that is sovereign by design, you can meet the needs of UK and EU clients with confidence.</p><p>Impossible Cloud provides the foundation for this offering. With an EU-only focus, a predictable cost model, and robust security features like immutable storage, our platform is built to empower our partners. We provide the tools, support, and distribution network to help you build a successful and profitable cloud storage business.</p><p>Take the next step in delivering true data sovereignty. Talk to an expert to discuss your use case or get a demo to see our partner-ready console in action. Start building a more secure and predictable future for your clients' data today.</p>


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FAQ

How does Impossible Cloud ensure data sovereignty?

Impossible Cloud ensures data sovereignty by operating exclusively in certified European data centers. We offer country-level geofencing to keep data within predefined regions, governed solely by EU law. This design provides legal certainty and avoids exposure to foreign regulations like the US CLOUD Act.



What makes your pricing model predictable for MSPs?

Our pricing is predictable by design. We charge for storage used and have no egress fees, no API call costs, and no minimum storage durations. This transparent model allows MSPs and VARs to build services with stable, defensible margins without worrying about hidden costs.



Is your object storage compatible with my existing backup software?

Yes. Our platform offers full S3-API compatibility, ensuring it works out-of-the-box with leading backup tools, applications, and scripts that use the S3 protocol. This protects your existing investments and makes migration seamless.



How does Object Lock help with compliance?

Object Lock creates immutable, unchangeable data copies, which is a requirement for many industry regulations (like those in finance and healthcare) that mandate tamper-proof, audit-ready data retention. It ensures data integrity for a specified period, supporting GDPR and other compliance frameworks.



What tools do you provide for channel partners?

We provide a partner-ready, multi-tenant console with role-based access control (RBAC) and MFA. Partners can also automate and manage services via our full API/CLI and use our built-in reporting tools for efficient client management and billing.



What is an 'Always-Hot' storage model?

An 'Always-Hot' storage model means all data is immediately accessible at high performance, with no delays for restoring from a cheaper, slower tier. This simplifies operations, eliminates surprise restore fees, and ensures data is always ready for critical use cases like disaster recovery and analytics.



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